Vans was founded in 1966 by Paul and James Van Doren, Serge Delia, and Gordon Lee. It has stood for authenticity in youth lifestyle, music and action sports since day one. Vans brand is driven by creative self-expression, brought to life through the worlds of art, music, action sports and street culture. Their extended family of snowboarding, surfing, skateboarding and bmx athletes, artists, musicians, designers, and photographers provide inspiration and innovation to their products every day.