

According to Elle, the charm craze is “the most fun we’ve had with fashion in ages.” Why? There are no rules – anything can be a charm!
It’s a reminder that style is supposed to be an expression of yourself. From street style to influencer round ups, charms have been everywhere since last spring and are only gaining traction, and they’re being affixed to Louis Vuitton and Beis bags alike.
The versatility of the charm trend means that they can go on anything (bags, sneakers, scrunchies), can be designed like anything (pretzels, shells, braids), and made from anything (nylon cords, scarves, chains, and actual jewelry).
Obsessed with cherries? Add them to your bag. Want the world to know you’re a coffee connoisseur? Add a sterling silver to-go cup! Your charm stack says a lot about what makes you YOU. There’s no wrong way to charm, so enjoy it!

BP. Seaside 8-Pack Shoe Charms
Available at Nordstrom

BP. Western Bag Charm
Available at Nordstrom

Adina Reyter Emerald & Diamond Clover Charm Pendant
Available at Nordstrom

Engravable Heart & Arrow Double Dangle Charm
Available at Pandora

Airplane, Globe & Suitcase Dangle Charm
Available at Pandora

Murano Glass Bubble Tea Dangle Charm
Available at Pandora

14k Gold Charm, Puffed Heart Charm
Available at Macy's

Mother of Pearl Shell Metal Alloy Charm
Available at Macy's

State Charm in 14k Yellow Gold
Available at Macy's

Gold Plated Strawberry Charm
Available at Lovisa

Gold Bow & Cross Charm Necklace
Available at Lovisa

Antique Silver Rustic Heart & Diamante Charm Bracelet
Available at Lovisa

Monica Rich Kosann Charms
Available at Bachendorf's

Lisa Nik 18k Yellow Gold Rocks Kite Shaped Green Quartz Detachable Ear Charms
Available at Bachendorf's

John Hardy Charm Bracelet
Available at Bachendorf's

Tiffany Blue Box® Charm
Available at Tiffany & Co.

Crown Charm in Silver
Available at Tiffany & Co.

Return to Tiffany® Heart Tag Charm in Silver, Medium
Available at Tiffany & Co.

Micro Charms Heart Bag Charm
Available at Louis Vuitton

Vivienne Candy Heart Bag Charm
Available at Louis Vuitton

Spring Street Chain Bag Charm
Available at Louis Vuitton

Dog-Shaped Bag Charm
Available at Gucci

Crystal Double G Keychain
Available at Gucci

Cat-Shaped Bag Charm
Available at Gucci

Multi-Charm Keychain
Available at Zara

2-Pack of Charm Bracelets
Available at Zara

Pearl Charms Necklace
Available at Zara

Rose Charm in 10K Two-Tone Gold
Available in Banter

Diamond-Cut Sea Turtle Necklace Charm in 10K Solid Gold
Available in Banter

Cross Charm in 10K Gold
Available in Banter

Everywhere Belt Bag Charm Keychain
Available at Lululemon